yourbrandvoice.com
July 16, 2025

You could reduce your image size by 48% (60 KB), saving seconds of load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://yourbrandvoice.com/wp-content/uploads/2022/02/intro-thumb.jpg
14 KB
5 KB
63%
https://yourbrandvoice.com/wp-content/uploads/2025/07/Target-Audience-Marketing-640x364.jpg
24 KB
11 KB
53%
https://yourbrandvoice.com/wp-content/uploads/2021/06/Qwoted.gif
3 KB
1 KB
50%
https://yourbrandvoice.com/wp-content/uploads/2025/07/Performance-Max-Advertising-640x364.jpg
29 KB
15 KB
49%
https://yourbrandvoice.com/wp-content/uploads/2021/06/disney-golf-small.gif
3 KB
2 KB
48%
https://yourbrandvoice.com/wp-content/uploads/2025/07/Micro-Influencer-Marketing-1-640x364.jpg
39 KB
22 KB
44%
https://yourbrandvoice.com/wp-content/uploads/2021/06/SeaWorld.gif
4 KB
2 KB
40%
https://yourbrandvoice.com/wp-content/uploads/2020/12/white-logo-50x50.png
2 KB
1 KB
37%
https://yourbrandvoice.com/wp-content/uploads/2020/12/white-logo-82x82.png
4 KB
2 KB
35%
https://yourbrandvoice.com/wp-content/uploads/2021/06/HPN-Global.gif
2 KB
2 KB
27%