sproutmedialab.com May 3, 2024
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
106 KB
4 KB
96%
99 KB
4 KB
96%
137 KB
6 KB
96%
https://www.sproutmedialab.com/wp-content/uploads/2024/04/The-Power-of-Landing-Pages-Turning-Clicks-Into-Conversions-768x512.png
340 KB
20 KB
94%
187 KB
13 KB
93%
21 KB
3 KB
87%
922 KB
129 KB
86%
5 KB
826 bytes
83%
6 KB
988 bytes
83%
20 KB
5 KB
73%
31 KB
9 KB
71%
17 KB
5 KB
71%
196 KB
58 KB
70%
4 KB
1 KB
70%
84 KB
26 KB
69%
5 KB
2 KB
63%
14 KB
6 KB
62%
65 KB
27 KB
59%
15 KB
6 KB
57%
19 KB
8 KB
55%
17 KB
8 KB
52%
84 KB
41 KB
51%
https://www.sproutmedialab.com/wp-content/uploads/2024/03/Top-7-Social-Media-Trends-in-2024-768x513.jpg
40 KB
20 KB
50%
6 KB
3 KB
49%
11 KB
6 KB
44%
23 KB
14 KB
39%
31 KB
21 KB
33%
1 KB
936 bytes
24%
2 KB
1 KB
22%