sitecrafting.com December 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://www.sitecrafting.com/wp-content/uploads/SiteCrafting-Branding-Shoot-8-1-e1704238348618-crop-1704239341-2643x2221.jpg
274 KB
22 KB
92%
11 KB
4 KB
66%
59 KB
27 KB
54%
68 KB
32 KB
52%
19 KB
9 KB
52%
11 KB
5 KB
50%
61 KB
32 KB
47%
35 KB
20 KB
42%
5 KB
4 KB
25%
3 KB
3 KB
23%
3 KB
3 KB
18%
2 KB
1 KB
16%