plainlanguagematters.com December 6, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
744 KB
21 KB
97%
584 KB
19 KB
97%
743 KB
27 KB
96%
https://plainlanguagematters.com/wp-content/uploads/2022/06/Contemporary-Staffing-Solutions-Scientific-Design.png
572 KB
22 KB
96%
465 KB
19 KB
96%
509 KB
29 KB
94%
306 KB
29 KB
90%
260 KB
25 KB
90%
250 KB
26 KB
90%
132 KB
14 KB
89%
236 KB
25 KB
89%
135 KB
15 KB
89%
251 KB
27 KB
89%
297 KB
33 KB
89%
189 KB
22 KB
88%
182 KB
22 KB
88%
375 KB
46 KB
88%
https://plainlanguagematters.com/wp-content/uploads/2025/10/Contruction-and-the-trades-Luxury-Brands-Marketing.jpg
393 KB
59 KB
85%
542 KB
109 KB
80%
18 KB
6 KB
67%
18 KB
6 KB
66%
15 KB
8 KB
45%
1 KB
867 bytes
35%
111 KB
83 KB
25%
51 KB
38 KB
24%
49 KB
37 KB
24%
65 KB
50 KB
24%