https://www.ilocalhero.com

You could reduce your image weight by around: 42kb (20%)

Analysis date: April 26, 2024

Assessment

iLocalHero, a local digital marketing agency, could amplify its online impact by leveraging PicPerf. With its image optimization capabilities, PicPerf would enhance iLocalHero's SEO rankings, improve user experience, and support healthy conversion rates for their clients.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://res.cloudinary.com/local-hero/images/f_webp,q_auto/v1706062683/localmedia/chat-icon/chat-icon.svg?_i=AA
404b
326b
19%
https://res.cloudinary.com/local-hero/images/w_150,h_150,c_fill,g_auto/f_webp,q_auto/v1709816124/localmedia/facebook-marketing-icon-v2_112534ecb4/facebook-marketing-icon-v2_112534ecb4.png?_i=AA
6kb
5kb
15%
https://res.cloudinary.com/local-hero/images/w_328,h_178,c_scale/f_webp,q_auto/v1709816417/localmedia/search-console-date-v2/search-console-date-v2.png?_i=AA
13kb
11kb
20%
https://res.cloudinary.com/local-hero/images/w_371,h_209,c_scale/f_webp,q_auto/v1709816108/localmedia/conversion-chart-alt-v2_1125234c4e/conversion-chart-alt-v2_1125234c4e.png?_i=AA
15kb
12kb
20%
https://res.cloudinary.com/local-hero/images/w_130,h_140,c_scale/f_webp,q_auto/v1709816060/localmedia/google-partner-v2/google-partner-v2.png?_i=AA
2kb
1kb
22%
https://res.cloudinary.com/local-hero/images/w_130,h_140,c_scale/f_webp,q_auto/v1709816052/localmedia/upcity-national-v2/upcity-national-v2.png?_i=AA
4kb
3kb
27%
https://res.cloudinary.com/local-hero/images/w_130,h_140,c_scale/f_webp,q_auto/v1709816042/localmedia/upcity-local-v2/upcity-local-v2.png?_i=AA
4kb
3kb
17%
https://res.cloudinary.com/local-hero/images/w_130,h_140,c_scale/f_webp,q_auto/v1709816038/localmedia/activecampaign-agency-partner-v2/activecampaign-agency-partner-v2.png?_i=AA
2kb
2kb
31%
https://res.cloudinary.com/local-hero/images/w_130,h_140,c_scale/f_webp,q_auto/v1709816108/localmedia/birdeye-certified-partner-v2_11260a5811/birdeye-certified-partner-v2_11260a5811.png?_i=AA
4kb
3kb
28%
https://res.cloudinary.com/local-hero/images/w_448,h_231,c_scale/f_webp,q_auto/v1706059976/localmedia/performance-chart-cta-3x/performance-chart-cta-3x.png?_i=AA
38kb
30kb
20%
https://res.cloudinary.com/local-hero/images/w_250,h_250,c_fill,g_auto/f_webp,q_auto/v1706453007/localmedia/upcity-national/upcity-national.png?_i=AA
10kb
7kb
25%
https://res.cloudinary.com/local-hero/images/w_250,h_250,c_fill,g_auto/f_webp,q_auto/v1706453004/localmedia/upcity-local/upcity-local.png?_i=AA
7kb
6kb
17%
https://res.cloudinary.com/local-hero/images/w_250,h_250,c_fill,g_auto/f_webp,q_auto/v1706453072/localmedia/birdeye-certified-partner_929037c61/birdeye-certified-partner_929037c61.png?_i=AA
6kb
5kb
17%
https://res.cloudinary.com/local-hero/images/w_250,h_250,c_fill,g_auto/f_webp,q_auto/v1706452997/localmedia/activecampaign-agency-partner/activecampaign-agency-partner.png?_i=AA
4kb
3kb
18%
https://res.cloudinary.com/local-hero/images/w_300,h_152,c_scale/f_webp,q_auto/v1712840358/localmedia/gbp-listing_12432330b4/gbp-listing_12432330b4.png?_i=AA
15kb
12kb
17%
https://res.cloudinary.com/local-hero/images/w_300,h_268,c_scale/f_webp,q_auto/v1708167916/localmedia/site-health-chart/site-health-chart.png?_i=AA
25kb
20kb
20%
https://res.cloudinary.com/local-hero/images/w_300,h_244,c_scale/f_webp,q_auto/v1708167908/localmedia/total-traffic-chart/total-traffic-chart.png?_i=AA
20kb
16kb
19%
https://res.cloudinary.com/local-hero/images/w_300,h_187,c_scale/f_webp,q_auto/v1708167903/localmedia/authority-score-chart/authority-score-chart.png?_i=AA
17kb
14kb
20%
https://res.cloudinary.com/local-hero/images/w_300,h_266,c_scale/f_webp,q_auto/v1708167897/localmedia/site-performance-chart/site-performance-chart.png?_i=AA
20kb
16kb
19%