digitalcraftmarketing.co.uk
November 26, 2025

You could reduce your image size by 31% (75 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%
https://www.digitalcraftmarketing.co.uk/cupboard/uploads/2017/03/homepage-digital.jpg
138 KB
86 KB
38%
https://www.digitalcraftmarketing.co.uk/cupboard/uploads/2017/03/web-design-homepage-2.jpg
50 KB
36 KB
28%
https://www.digitalcraftmarketing.co.uk/cupboard/uploads/2017/09/web-design-4-300x180.jpg
6 KB
5 KB
15%
https://www.digitalcraftmarketing.co.uk/cupboard/uploads/2017/12/digital-craft-logo-2017-12.png
8 KB
6 KB
15%
https://www.gstatic.com/partners/badge/images/2022/PartnerBadgeClickable.svg
33 KB
28 KB
15%