buildit.media
January 13, 2026

You could reduce your image size by 61% (310 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://www.buildit.media/wp-content/uploads/2021/11/8-steps-to-increase-exposure-on-google-final-600x713.png.avif
69 KB
7 KB
90%
https://www.buildit.media/wp-content/uploads/2023/08/The-BuildIt-Media-Show-01-scaled.jpg.avif
146 KB
51 KB
65%
https://www.buildit.media/wp-content/uploads/2021/01/buildit-media-hero-3.jpg
155 KB
58 KB
63%
https://www.buildit.media/wp-content/uploads/2024/03/Freemans-Construction-Inc-1.png.webp
50 KB
25 KB
50%
https://www.buildit.media/wp-content/uploads/2020/10/bg-home2-copyright.jpg
29 KB
16 KB
47%
https://www.buildit.media/wp-content/uploads/2020/03/BuildIt-Media-logo-2.png.webp
5 KB
3 KB
37%
https://www.buildit.media/wp-content/uploads/2024/03/services-we-offer-1.png.avif
28 KB
19 KB
31%
https://www.buildit.media/wp-content/uploads/2025/06/YT-TURNING-PHOTOS-INTO-3D-TOURS-600x338.jpg.avif
11 KB
8 KB
30%
https://www.buildit.media/wp-content/uploads/2025/04/YT-COMPETITOR-RESEARCH-ANALYSIS-600x338.jpg.avif
12 KB
9 KB
26%