blueprintadagency.com January 17, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/11062b_35e9c1a919df41df8b95c20340739349f000.jpg/v1/fill/w_980,h_549,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_35e9c1a919df41df8b95c20340739349f000.jpg
13 KB
3 KB
77%
https://static.wixstatic.com/media/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg/v1/fill/w_980,h_506,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg
9 KB
3 KB
72%
https://static.wixstatic.com/media/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg/v1/fill/w_980,h_387,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg
13 KB
5 KB
63%
https://static.wixstatic.com/media/11062b_35e9c1a919df41df8b95c20340739349f000.jpg/v1/fill/w_146,h_82,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_35e9c1a919df41df8b95c20340739349f000.jpg
760 bytes
298 bytes
61%
https://static.wixstatic.com/media/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg/v1/fill/w_980,h_538,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg
15 KB
6 KB
61%
https://static.wixstatic.com/media/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg/v1/fill/w_108,h_61,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg
842 bytes
343 bytes
59%
https://static.wixstatic.com/media/23afc3_353dd52714ae4de7a657b752b223b401~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_353dd52714ae4de7a657b752b223b401~mv2.png
567 bytes
243 bytes
57%
https://static.wixstatic.com/media/23afc3_731ebf1cfdcc47fbadcf8e60c70231d6~mv2.png/v1/fill/w_616,h_609,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/8.png
39 KB
17 KB
56%
https://static.wixstatic.com/media/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg/v1/fill/w_980,h_1220,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg
7 KB
3 KB
55%
https://static.wixstatic.com/media/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg/v1/fill/w_980,h_1182,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg
7 KB
3 KB
55%
https://static.wixstatic.com/media/23afc3_3c7f91784ddc4e9997f23d73f314a4f5~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_3c7f91784ddc4e9997f23d73f314a4f5~mv2.png
3 KB
1 KB
54%
https://static.wixstatic.com/media/23afc3_d2bc5a5cf0b34807ac244881b46aa7c8~mv2.png/v1/fill/w_607,h_607,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Untitled%20design.png
55 KB
26 KB
53%
https://static.wixstatic.com/media/23afc3_03043ae26fee4d008046fc5e3e7e9556~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_03043ae26fee4d008046fc5e3e7e9556~mv2.png
599 bytes
281 bytes
53%
https://static.wixstatic.com/media/23afc3_9dc5edbecd2a4df7af721e896aca85c0~mv2.png/v1/fill/w_327,h_327,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/7.png
11 KB
5 KB
53%
https://static.wixstatic.com/media/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg/v1/fill/w_135,h_76,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg
933 bytes
454 bytes
51%
https://static.wixstatic.com/media/23afc3_e67c3ebd24d54c68a1e2bd34287ae61d~mv2_d_1500_1500_s_2.png/v1/crop/x_460,y_575,w_578,h_230/fill/w_164,h_65,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/blueprint%20logo%20white%20print.png
4 KB
2 KB
51%
https://static.wixstatic.com/media/23afc3_435ed051d3124e1e841830d98a67ae66~mv2.png/v1/fill/w_212,h_231,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/3.png
9 KB
4 KB
51%
https://static.wixstatic.com/media/23afc3_5f5bf3b18dab4584ac1b2f37303607a5~mv2.png/v1/fill/w_228,h_231,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/1.png
7 KB
3 KB
51%
https://static.wixstatic.com/media/23afc3_a5d1ca23a8844ad2a8d8d012b6c5d8d2~mv2.png/v1/fill/w_313,h_313,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/4.png
17 KB
9 KB
51%
https://static.wixstatic.com/media/23afc3_232cffe7112c4ffd98deb9f53ffbfe2b~mv2.png/v1/fill/w_293,h_291,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/2.png
13 KB
6 KB
50%
https://static.wixstatic.com/media/23afc3_18b4fbe6b33d494ea4609ccde7a6ccd5~mv2.jpg/v1/crop/x_19,y_0,w_1979,h_252/fill/w_717,h_91,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Updated%20Logo%201108%20Version%202%20(1)_edited_j.jpg
12 KB
6 KB
50%
https://static.wixstatic.com/media/23afc3_25ba8f6016e840598257d96161937bc1~mv2.png/v1/fill/w_293,h_296,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/6.png
8 KB
4 KB
50%
https://static.wixstatic.com/media/23afc3_f893847352eb4a6791145b219848535b~mv2.png/v1/fill/w_219,h_219,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/4.png
14 KB
7 KB
50%
https://static.wixstatic.com/media/a1b09fe8b7f04378a9fe076748ad4a6a.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/a1b09fe8b7f04378a9fe076748ad4a6a.png
816 bytes
413 bytes
49%
https://static.wixstatic.com/media/23afc3_fc9c19e24a964d05a7bd93f055c39f74~mv2.png/v1/fill/w_255,h_273,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/1.png
15 KB
8 KB
49%
https://static.wixstatic.com/media/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg/v1/fill/w_147,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_c44d5e2206da4077a1df1db577bf626ff000.jpg
1 KB
520 bytes
49%
https://static.wixstatic.com/media/23afc3_731ebf1cfdcc47fbadcf8e60c70231d6~mv2.png/v1/fill/w_270,h_267,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8.png
14 KB
7 KB
49%
https://static.wixstatic.com/media/23afc3_4baf529599ca48859cac262853e9d051~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_4baf529599ca48859cac262853e9d051~mv2.png
5 KB
2 KB
48%
https://static.wixstatic.com/media/23afc3_5f20a5cb2d4d41c683c0ced1eb43b6f7~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_5f20a5cb2d4d41c683c0ced1eb43b6f7~mv2.png
3 KB
2 KB
48%
https://static.wixstatic.com/media/23afc3_e4ccd361768e454ca9a0b3d2e4aa5eec~mv2.png/v1/fill/w_257,h_257,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/9.png
10 KB
5 KB
48%
https://static.wixstatic.com/media/23afc3_25a3f8793ee74b9c8d243835d01583ba~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_25a3f8793ee74b9c8d243835d01583ba~mv2.png
6 KB
3 KB
48%
https://static.wixstatic.com/media/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg/v1/fill/w_143,h_81,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/11062b_03c50f8fe4a34cc297a984e483a282eff000.jpg
1 KB
566 bytes
48%
https://static.wixstatic.com/media/23afc3_b18068a9eb4d403ea9be289f5ee84394~mv2.png/v1/crop/x_0,y_0,w_3000,h_2298/fill/w_1337,h_1214,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/Untitled%20design_edited.png
19 KB
10 KB
47%
https://static.wixstatic.com/media/23afc3_766d8a2dfe9747439bc96d7717de7d9c~mv2.png/v1/fill/w_237,h_237,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/3.png
15 KB
8 KB
47%
https://static.wixstatic.com/media/23afc3_02b8afe975744e4d9fa5bebf03c917b3~mv2.png/v1/fill/w_291,h_291,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/2.png
20 KB
11 KB
47%
https://static.wixstatic.com/media/23afc3_3c7f91784ddc4e9997f23d73f314a4f5~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_3c7f91784ddc4e9997f23d73f314a4f5~mv2.png
619 bytes
336 bytes
46%
https://static.wixstatic.com/media/23afc3_0d58f4813d064086a6d01ffd8feb8c75~mv2.png/v1/fill/w_275,h_275,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/5.png
18 KB
10 KB
45%
https://static.wixstatic.com/media/23afc3_36d9da8bf6c34f5596c92d873587a4d2~mv2.png/v1/fill/w_222,h_231,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/2.png
15 KB
8 KB
44%
https://static.wixstatic.com/media/23afc3_f68624bfaa29462bb9fc2ad68814f1a4~mv2.jpg/v1/fill/w_718,h_101,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Updated%20Logo%201108%20Version%202%20(1)_edited_j.jpg
15 KB
8 KB
44%
https://static.wixstatic.com/media/23afc3_4eb14fb87368458bafc07288e73412f0~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_4eb14fb87368458bafc07288e73412f0~mv2.png
3 KB
2 KB
43%
https://static.wixstatic.com/media/23afc3_37b763c6b3c04ec0aa4b1a0fe49c999e~mv2.png/v1/fill/w_169,h_169,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/23afc3_37b763c6b3c04ec0aa4b1a0fe49c999e~mv2.png
4 KB
2 KB
43%
https://static.wixstatic.com/media/e316f544f9094143b9eac01f1f19e697.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e316f544f9094143b9eac01f1f19e697.png
846 bytes
490 bytes
42%
https://static.wixstatic.com/media/23afc3_37b763c6b3c04ec0aa4b1a0fe49c999e~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_37b763c6b3c04ec0aa4b1a0fe49c999e~mv2.png
783 bytes
502 bytes
36%
https://static.wixstatic.com/media/23afc3_5f20a5cb2d4d41c683c0ced1eb43b6f7~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_5f20a5cb2d4d41c683c0ced1eb43b6f7~mv2.png
700 bytes
451 bytes
35%
https://static.wixstatic.com/media/23afc3_25a3f8793ee74b9c8d243835d01583ba~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_25a3f8793ee74b9c8d243835d01583ba~mv2.png
962 bytes
641 bytes
33%
https://static.wixstatic.com/media/23afc3_2dd3fc48825e42178ebac7fc4ea35c43~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_2dd3fc48825e42178ebac7fc4ea35c43~mv2.png
770 bytes
522 bytes
32%
https://static.wixstatic.com/media/23afc3_4baf529599ca48859cac262853e9d051~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_4baf529599ca48859cac262853e9d051~mv2.png
799 bytes
543 bytes
32%
https://static.wixstatic.com/media/23afc3_dcc8a3328fb94f2b955f48ce06c19d96~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_dcc8a3328fb94f2b955f48ce06c19d96~mv2.png
796 bytes
544 bytes
32%
https://static.wixstatic.com/media/11062b_9e78da3320da497ab23ce28d738d388a~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_9e78da3320da497ab23ce28d738d388a~mv2.png
918 bytes
638 bytes
30%
https://static.wixstatic.com/media/23afc3_4eb14fb87368458bafc07288e73412f0~mv2.png/v1/fill/w_49,h_61,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23afc3_4eb14fb87368458bafc07288e73412f0~mv2.png
753 bytes
531 bytes
29%
https://static.wixstatic.com/media/8d6893330740455c96d218258a458aa4.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8d6893330740455c96d218258a458aa4.png
1 KB
749 bytes
26%