atomicdust.com January 21, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
2 KB
266 bytes
89%
22 KB
8 KB
65%
8 KB
3 KB
58%
22 KB
10 KB
56%
https://www.atomicdust.com/wp-content/uploads/2025/12/MarketingPlanning-for-2026-Everything-You-Need-to-Know-450x300.webp
11 KB
6 KB
48%
19 KB
10 KB
46%
6 KB
3 KB
42%
7 KB
4 KB
39%
https://www.atomicdust.com/wp-content/uploads/2025/12/WashU-law-marketing-brochure-atomicdust-450x300.webp
22 KB
14 KB
38%
749 bytes
479 bytes
36%
408 bytes
269 bytes
34%
40 KB
27 KB
33%
https://www.atomicdust.com/wp-content/uploads/2025/09/Atomicdust-Marketing-Agency-St-Louis-2-1-450x300.webp
16 KB
11 KB
28%
245 bytes
180 bytes
26%
https://www.atomicdust.com/wp-content/uploads/2012/05/rethinking-professional-services-website-2026-450x300.webp
18 KB
14 KB
24%
4 KB
4 KB
15%