adaptivemarketing.us January 13, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://www.adaptivemarketing.us/wp-content/uploads/2025/12/online-booking-calendar-1000x630-1-768x484.png
48 KB
25 KB
48%
https://www.adaptivemarketing.us/wp-content/uploads/2024/07/websites-marketing-2200x1135-1-768x396.png
78 KB
59 KB
24%
45 KB
35 KB
22%
39 KB
32 KB
18%