https://wakeenandcompany.com

You could reduce your image weight by around: 1,335 KB (78%)

Analysis date: July 16, 2025

Assessment

Wakeen and Company, a marketing and communications firm, could streamline its online presence with PicPerf. Offering strategy, media buying, and video production services, PicPerf's image optimization would enhance user experience and SEO performance.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://wakeenandcompany.com/wp-content/uploads/2023/11/Untitled-design-63.png
12 KB
6 KB
50%
https://wakeenandcompany.com/wp-content/uploads/2023/11/Untitled-design-65.png
23 KB
15 KB
37%
https://wakeenandcompany.com/wp-content/uploads/2022/10/1.png
50 KB
3 KB
95%
https://wakeenandcompany.com/wp-content/uploads/2025/01/Website-Header-background-2-1536x1024.webp
358 KB
84 KB
76%
https://wakeenandcompany.com/wp-content/uploads/2025/01/Strategy-768x768.png
411 KB
78 KB
81%
https://wakeenandcompany.com/wp-content/uploads/2025/01/Media-Buying-768x768.png
380 KB
80 KB
79%
https://wakeenandcompany.com/wp-content/uploads/2025/01/Video-Production-768x768.png
422 KB
85 KB
80%
https://wakeenandcompany.com/wp-content/uploads/2024/02/wschamber_logo_color_21_ea7fa27f-5056-a36a-0b489d2fe75ad507.jpg
14 KB
10 KB
30%
https://wakeenandcompany.com/wp-content/uploads/2023/11/Untitled-design-66.png
7 KB
3 KB
54%
https://wakeenandcompany.com/wp-content/uploads/2023/11/Untitled-design-67.png
9 KB
5 KB
42%
https://wakeenandcompany.com/wp-content/uploads/2023/11/Untitled-design-68.png
25 KB
10 KB
61%
https://wakeenandcompany.com/wp-content/uploads/2023/11/NFIB_Logo_Registered_RGB_Charcoal-768x275.png
6 KB
4 KB
41%
https://s.w.org/images/core/emoji/16.0.1/svg/2764.svg
368 bytes
313 bytes
15%