thatagency.com/digital-marketing-agency July 16, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
2 KB
323 bytes
84%
32 KB
6 KB
80%
https://thatagency.com/wp-content/uploads/2022/05/digital-marketing-office-colorado-springs-700x467.jpg
75 KB
23 KB
69%
1 KB
549 bytes
45%
3 KB
2 KB
43%
3 KB
2 KB
43%
2 KB
1 KB
40%
71 KB
46 KB
35%
706 bytes
530 bytes
25%
1 KB
889 bytes
23%
1 KB
911 bytes
20%