splinternetmarketing.com/local-pros/ky/richmond-2/neighborhood-seo-solutions January 4, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
1 KB
109 bytes
89%
17 KB
8 KB
56%
https://splinternetmarketing.com/wp-content/plugins/geodirectory/assets/leaflet/images/marker-shadow.png
483 bytes
250 bytes
48%
2 KB
887 bytes
48%
https://splinternetmarketing.com/wp-content/plugins/geodirectory/assets/leaflet/images/marker-icon.png
1 KB
634 bytes
44%
43 bytes
37 bytes
15%