rocksaltmarketing.com December 8, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
72 KB
25 KB
65%
12 KB
6 KB
46%
37 KB
21 KB
43%
67 KB
53 KB
21%
60 KB
48 KB
20%
https://track-na2.hubspot.com/__ptq.gif?k=1&sd=800x600&cd=24-bit&cs=UTF-8&ln=en-us&bfp=3611311556&v=1.1&a=24339553&rcu=https%3A%2F%2Frocksaltmarketing.com%2F&pu=https%3A%2F%2Frocksaltmarketing.com%2F%3Futm_campaign%3Dgmb&t=%231+Utah+Digital+Marketing+Agency+%7C+Rock+Salt+Marketing&cts=1765159401051&vi=df0ebf76776f058cea955126d5968bfc&nc=true&ce=false&cc=0
45 bytes
37 bytes
19%
16 KB
13 KB
16%