polamarketing.com
December 14, 2025

You could reduce your image size by 35% (74 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://polamarketing.com/wp-content/uploads/2025/07/Free-Open-Hardcover-Book-Mockup.jpg
97 KB
42 KB
57%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%
https://www.gstatic.com/recaptcha/api2/audio_2x.png
530 bytes
391 bytes
26%
https://www.gstatic.com/recaptcha/api2/refresh_2x.png
600 bytes
457 bytes
24%
https://polamarketing.com/wp-content/uploads/2025/09/Fertile-fruit-hero-banner-home-768x348.jpg
20 KB
16 KB
17%
https://polamarketing.com/wp-content/uploads/2025/05/united-way-asset-new-hero-bg-768x348.jpg
11 KB
9 KB
16%
https://polamarketing.com/wp-content/uploads/2025/09/Dewy-lip-potion-banner-768x348.jpg
10 KB
8 KB
16%
https://polamarketing.com/wp-content/uploads/2025/05/banner-4-768x348.jpg
62 KB
52 KB
16%
https://polamarketing.com/wp-content/uploads/2025/05/blueair-banner-768x348.jpg
11 KB
9 KB
15%