matthewwoodard.com July 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://b2701716.smushcdn.com/2701716/wp-content/uploads/2025/04/Bender-Rosenthal.png?size=480x355&lossy=2&strip=1&avif=1
13 KB
7 KB
45%
https://b2701716.smushcdn.com/2701716/wp-content/uploads/2025/04/The-Fish-Gallery.png?size=480x355&lossy=2&strip=1&avif=1
10 KB
6 KB
44%
https://b2701716.smushcdn.com/2701716/wp-content/uploads/2025/04/Rgenta-Therapeutics-Rgenta-Therapeutics.png?size=480x355&lossy=2&strip=1&avif=1
13 KB
8 KB
36%
https://b2701716.smushcdn.com/2701716/wp-content/uploads/2025/04/Web-Design-for-Newport-Pacific.png?size=480x355&lossy=2&strip=1&avif=1
17 KB
12 KB
31%
16 KB
14 KB
15%
https://matthewwoodard.com/wp-content/plugins/elementskit-lite/widgets/init/assets/img/cross-out.svg
257 bytes
218 bytes
15%