kallenmedia.com January 13, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
220 KB
6 KB
97%
220 KB
6 KB
97%
https://kallenmedia.com/wp-content/uploads/revslider/home-2-1-1/dark-wavy-background-with-dots-copy-space_23-2148402779-1.png
384 KB
28 KB
93%
11 KB
3 KB
77%
38 KB
11 KB
71%
83 KB
25 KB
70%
15 KB
5 KB
67%
11 KB
4 KB
64%
61 KB
22 KB
64%
12 KB
5 KB
63%
5 KB
2 KB
59%
7 KB
3 KB
57%
8 KB
3 KB
56%
14 KB
6 KB
55%
31 KB
14 KB
54%
6 KB
3 KB
53%
https://kallenmedia.com/wp-content/uploads/2022/05/Best-Facebook-Marketing-Agencies-Phoenix-copy.png
36 KB
17 KB
52%
10 KB
5 KB
44%
4 KB
2 KB
44%
8 KB
5 KB
43%
1 KB
830 bytes
42%
4 KB
2 KB
41%
5 KB
3 KB
40%
2 KB
1 KB
40%
3 KB
2 KB
38%
10 KB
6 KB
37%
3 KB
2 KB
37%
6 KB
4 KB
36%
9 KB
6 KB
34%
3 KB
2 KB
29%
3 KB
2 KB
28%
4 KB
3 KB
28%
68 bytes
53 bytes
22%
13 KB
10 KB
21%
2 KB
1 KB
21%
36 KB
29 KB
19%