correctdirectmarketing.com July 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
213 KB
22 KB
89%
234 KB
29 KB
88%
https://correctdirectmarketing.com/wp-content/uploads/2017/02/Golden-Gates-drawbridge-in-Sacramento-1500x430.jpg
293 KB
43 KB
85%
310 KB
49 KB
84%
378 KB
61 KB
84%
https://correctdirectmarketing.com/wp-content/uploads/2017/02/Correct-Direct-Marketing-Advertising-and-Marketing-Services-1500x430.jpg
175 KB
35 KB
80%
13 KB
3 KB
79%
17 KB
5 KB
69%
https://correctdirectmarketing.com/wp-content/uploads/2020/06/CorrectDirectMarketing-Logo-300x55.png
14 KB
5 KB
65%
30 KB
14 KB
54%
23 KB
12 KB
50%
25 KB
13 KB
50%
29 KB
15 KB
48%
26 KB
14 KB
47%
https://correctdirectmarketing.com/wp-content/plugins/Ultimate-Premium-Plugin/images/icons_theme/default/default_email.png
1 KB
937 bytes
24%
https://correctdirectmarketing.com/wp-content/plugins/wp-facebook-messenger/frontend/images/facebook-messenger.svg
326 bytes
272 bytes
16%