https://backcountrydigital.com

You could reduce your image weight by around: 3,500kb (85%)

Analysis date: June 30, 2024

Assessment

Backcountry Digital, an eCommerce and digital marketing agency for outdoor businesses, could streamline its online presence with PicPerf. Optimizing images would bolster SEO rankings and enhance user experiences for potential clients exploring their services.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://backcountrydigital.com/wp-content/uploads/2019/11/BCD-Web-Logo-192-x60.jpg
5.1kb
2.6kb
49%
https://backcountrydigital.com/wp-content/uploads/2018/01/Google-analytics-metrics-600x227.png
44kb
13kb
71%
https://backcountrydigital.com/wp-content/uploads/2018/01/google-partner-adwords-search-marketing-post-modern-marketing-600x300.png
22kb
5.1kb
76%
https://backcountrydigital.com/wp-content/uploads/2018/01/Shopify-Partner.png
13kb
8.9kb
32%
https://backcountrydigital.com/wp-content/uploads/2018/02/Bigcommerce-Partner.jpg
6.9kb
4.1kb
41%
https://backcountrydigital.com/wp-content/uploads/2015/11/VetBiz.jpg
120kb
51kb
58%
https://backcountrydigital.com/wp-content/uploads/2022/04/Veteran_Owned_Business_Verified_Proud_Member_Badge_200x180_cir.png
45kb
9.8kb
78%
https://backcountrydigital.com/wp-content/plugins/formidable/images/ajax_loader.gif
0.72kb
0.54kb
26%
https://cdn.printfriendly.com/buttons/printfriendly-button.png
2.8kb
0.79kb
72%
https://backcountrydigital.com/wp-content/uploads/2022/12/BCD-Blip-Billboard-Billings-MT-MT-06415.png
200kb
51kb
75%
https://backcountrydigital.com/wp-content/uploads/2022/05/FRONTENDslider-scaled.jpg
3,700kb
450kb
87%